At FLOWww, we have rounded up some of the best free marketing tools that will make your work easier and boost results at your beauty salon. So, if you run a beauty salon, you'll need to keep the following list at hand at all times.

If you want to find out about the latest trends....

Google trends- a tool which allows you to quickly discover trends in Google. You can search for trends by country.

Google Alerts- create alerts with your keywords and you will receive an email every time these words are mentioned.

SiteAlerts- allows you to find out about a website's traffic (over social networks), the keywords which direct traffic to the web, the related pages, the source of the traffic and where the traffic is taken to.

If you want to find out about the competition...

Surveymonkeys - famous for creating surveys. WPT Theme detector- very useful for finding out which WordPress template a web page or blog has installed.

Typeform- is one of the most beautiful and easiest tools to use when carrying out surveys.

Perfect for creating the name of your beauty salon

Panabee- if you are still not sure which is the perfect name for your beauty salon, try out this name generator which comes up with names by using keywords.

The name app and Namecheckr - these tools allow you to check if the name you have chosen for your beauty salon is available in the main domains (.com, .net) and if it's available on social networks (Twitter, Facebook, etc...)

Tools for taking screenshots and sharing them

Fireshot and Awesome Screenshot - for taking screenshots, taking note of things and sharing them. Excellent for tutorials.

Filing tools

Dropbox - your online hard drive. It is the most used and works amazingly. Here your files are synchronized and easy to share.

Google Drive - to create more space in your mailbox and keep your documents online. The trick is that everything is kept on a cloud which you can access via your computer at any time you wish.

Evernote - this serves for writing and filing content that may be of interest to you at a later date. It is the place where you can gather inspirational ideas and write meaningful words.

Email marketing tools

Benchmark Email - it's very similar to MailChimp. It allows you to create campaigns and manage subscribers. It's free for up to 2000 subscribers.

Mailchimp - it's the most internationally recognized tool for sending campaigns. If you want to learn more about this tool, and how to use newsletters to build customer loyalty, click on this link.

Social network tools

Hootsuite- a tool for effectively managing multiple profiles of specific social networks. It allows you to program messages and evaluate the ROI from the control panel.

latergram- for programming content on Instagram.

Various Tools

Trello- perfect for organizing individual and team tasks.

Rapportive - is one of the best Gmail tools. You can see the BIO of every person who sends you an email. It will show you the photo, their Twitter profile, and any other relevant data. It's fundamental for customer service at your beauty salon.

We hope you have enjoyed reading about these marketing tools. If you have any more ideas you would like to share, don't hesitate to leave a comment and share them with us.